Groveland Nightscape

  • Illustration
    Animation

  • Challenge: Visualizing a Low-Impact Lighting Community

    Stringfellow Planning and Design, a Winter Park-based urban planning firm, was faced with the task of envisioning a conceptual low-impact lighting community in Groveland. Their goal was to showcase the careful planning and design required to create a harmonious blend of historic charm and modern lighting infrastructure. To bring this vision to life, they sought the expertise of esteemed artist Vasily Vasilenko. 

    Solution: Transforming Artwork into a Nighttime Masterpiece

    Michael, working closely with Stringfellow P&D, undertook the challenge of transforming Vasily Vasilenko’s stunning watercolor artwork into a captivating nightscape. The objective was to illustrate how strategically placed and calibrated lighting would enhance the community’s nighttime ambiance without overpowering the natural beauty of the Florida landscape or dimming the brilliance of the night stars.

    Crafting a Magical Nightscape

    The conversion process required meticulous attention to detail and a deep understanding of lighting principles. Michael skillfully modified the artwork to depict the community at night, infusing it with a warm, welcoming, and magical atmosphere. The placement of individual windows in homes, community centers, and pools illuminated the night scene, creating a sense of life and vibrancy. Street lamps and enchanting lightning bugs gracefully weaved throughout the artwork, adding a touch of whimsy to the composition.

    Capturing the Transition from Farmland to Urban Development

    In line with the vision for the community, the lighting in the artwork was carefully orchestrated to showcase a gradual transition from farmland to suburban and finally to urban development. This thoughtful progression was reflected in the artwork, with the lighting softly and gradually growing from left to right, mirroring the evolution of the community itself.

    Collaboration and Speedy Design Submission

    Close collaboration between Michael and Stringfellow P&D played a pivotal role in the project’s success. The tight deadline necessitated swift action, and Michael rose to the occasion, delivering a beautifully transformed design within 24 hours. This design was instrumental in the final winning proposal for the low-impact lighting community in Groveland.

    Conclusion: Bringing Vision to Life through Nighttime Imagery

    By leveraging his expertise in visual design and lighting principles, Michael successfully transformed Vasily Vasilenko’s artwork into a captivating nightscape for Stringfellow Planning and Design. The resulting image showcased the community’s carefully planned lighting infrastructure, illustrating how it would enhance the nighttime ambiance while preserving the natural beauty of the surroundings. Through effective collaboration and quick turnaround, Michael’s contribution played a vital role in the winning proposal, allowing the firm to convey their vision to stakeholders and achieve their goal of creating a thoughtfully illuminated community in Groveland.

    Client

    Stringfellow Planning & Design

    Sector

    Urban Planning & Development

    Discipline

    Graphic Design

    Photo Manipulation

    Art Direction

    Office

    Winter Park, FL

    Project Team

    Alex Stringfellow

    Vasily Vasilenko

    Michael Diaz

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